TikTok Shop has emerged as a powerful platform for individuals and entrepreneurs looking to showcase and sell their products.
As we step into 2024, the potential for success on TikTok Shop continues to grow.
However, one crucial factor remains constant: the significance of effective product research.
Success hinges on finding the right products to sell.
This is where the importance of product research on TikTok Shop cannot be overstated.
With the right products, you can tap into trends, capture the attention of your target audience, and maximize your sales.
In this article, I will discuss How to Find Winning Products to Sell on TikTok Shop in 2024.
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3 Best Ways to Find Winning Products to Sell on TikTok Shop
1. Using TikTok Hashtags
TikTok, with its thriving ecosystem of viral trends and content, is a treasure trove of potential winning products.
To harness its full potential, here are the steps to effectively utilize hashtags in your product research journey.
Step 1. Setting Up a Burner Account
When embarking on your product research adventure, it’s wise to start with a clean slate.
Create a new TikTok account dedicated solely to this purpose.
This “burner account” allows you to focus entirely on finding winning products without any distractions from your personal TikTok activities.
Step 2. Search These Hashtags
Hashtags are your guiding stars in the vast TikTok universe.
They categorize and organize content, making it easier to discover trending products.
Emphasize the importance of using relevant hashtags in your research journey.
Here are a few examples of trending hashtags that can be your compass:
- #TikTokMadeMeBuyIt
- #AmazonFinds
- #TikTokFinds
- #TikTokHacks
- #MustBuys
Step 3. Filtering for Fresh Trends
To truly find the next big thing, click on the three dots in TikTok and filter for videos of the current month.
This action helps you unearth upcoming trends that are less saturated, providing you with a competitive advantage.
Step 4. Interacting with Trending Content
TikTok’s algorithm thrives on user engagement.
Interact with trending content, engage with videos that feature products, and participate in the TikTok community.
This interaction can help you stay in the loop and gain insights into what’s currently making waves.
Step 5. Product Selection Tips
Selecting the right products is the heart of your TikTok Shop success.
Here are some key criteria to consider when identifying products with the potential to be winners:
- Strong Reactions: Look for products that elicit strong reactions from viewers. Comments, likes, and shares are good indicators of a product’s potential to go viral.
- Broad Appeal: Opt for products with a broad appeal. While niches have their place, products with a wider target audience often perform better.
2. Google Trends for Niche Validation
Google Trends is an invaluable tool for validating whether a niche is currently in the spotlight.
Here, I will walk you through how to leverage Google Trends for niche validation.
- Access Google Trends: Begin by visiting the Google Trends website (trends.google.com). It’s a free tool provided by Google to monitor search trends.
- Enter Your Niche Keywords: In the search bar, input the keywords or phrases related to your desired niche. This can include product categories, keywords, or phrases that encapsulate your niche.
- Analyze the Data: Google Trends will provide you with a wealth of data. You’ll see the popularity of your chosen keywords over time. Pay attention to the trends’ trajectory—whether they are on the rise, stable, or declining.
Deciphering the Insights
Interpreting the data you gather from Google Trends is the key to niche validation:
- Rising Interest: If your chosen keywords show an upward trend, it’s a positive sign. It indicates a growing interest in your niche.
- Steady Popularity: A stable trend suggests a niche with consistent demand. While it might not be experiencing explosive growth, it’s a reliable choice.
- Declining Interest: If the trend line is declining, it might be best to steer clear of that particular niche. A niche with waning interest can be challenging to profit from.
Google Trends is a potent ally in your journey to identify profitable niches. Its data-driven insights enable you to make well-informed decisions about the niches you select for your TikTok Shop.
3. Using Product Research Tools
In the dynamic world of TikTok Shop, having great ideas isn’t enough; you need a strategic edge.
Enter product research tools, your secret weapon for success.
Unlocking Success with Data: Dive into the realm of TikTok Shop armed with more than just ideas.
Harness the power of data and insights, transforming your product selection into a data-driven masterpiece.
Precision in Selection: Forget guesswork. Product research tools bring precision to the forefront, ensuring you choose not just good, but winning products efficiently.
Importance of Product Research Tools
Your Indispensable Allies: Picture this – a toolkit tailored for TikTok Shop sellers.
That’s what product research tools are. They’re not just nice to have; they’re a necessity.
Efficiency Redefined: Bid farewell to the days of aimless browsing.
These tools make the process efficient, freeing up your time for what matters most – growing your TikTok Shop empire.
Spotlight on the Best: Amidst a sea of options, it’s crucial to focus on the cream of the crop.
Enter the all-stars of product research.
Ready to revolutionize your product selection? Let’s dive into the world of product research tools and transform your TikTok Shop into a powerhouse of trending products.
Best Alternative to Shopify because You Can Host your own Store ($39.97/month)
MY TAKE
Sell The Trend is a versatile and user-friendly platform that caters to the needs of Shopify dropshippers. It offers a comprehensive set of tools and features designed to simplify product research, competitor analysis, and trend tracking. Whether you're a novice in the e-commerce world or an experienced dropshipper, Sell The Trend provides valuable insights and resources to boost your dropshipping business.
Best For – Beginners or Experienced dropshipping entrepreneurs
Price – $39.97/mo to $99.97
Annual Discount – Yes, 2 Months Free
Promotion – 7-day free trial
Key Features of Sell The Trend
1. Product Research Tools
Sell The Trend excels in helping you find trending and profitable products effortlessly.
It has a tool called the Nexus which gathers products from Aliexpress, CJDropshipping, Amazon, TikTok, and more in one place.
I recommend you try products under ‘On The Rise’ as you can see on the above picture because those products are making headlines now rather than later.
2. An Alternative to Shopify
Sell the Trend has a special feature that allows you to host your own store on their platform.
You can create a Sell the Trend shop under any of their plans without any additional cost to you.
Integration with Shopify: You can easily upload products to your Shopify store with one click.
It is also integrated with WooCommerce which by itself is an alternative to Shopify.
3. Store Intelligence
Spy on competitors and gain insights into trends and strategies to stay ahead in the market.
4. Chrome Extension
This extension provides real-time data and analysis directly from various e-commerce platforms, enhancing your research capabilities.
5. Extensive Training Resources
Access tutorials and a free Dropship Course suitable for both beginners and experienced dropshippers.
Pricing Plans for Sell The Trend
Sell The Trend offers flexible pricing plans designed to meet the needs of dropshippers at different stages of their business journey. With no long-term contracts and a risk-free trial, you have the freedom to choose the plan that suits you best.
Essential Plan:
- Monthly Price: $39.97 per Month (Previously $99.97)
- Annual Price: $32.97 per Month
- Features:
- NEXUS Premium Winning Products
- TikTok Explorer
- 2 Sell The Trend Shops (ecom platform)
- 2 Connected Stores
- 1-Click Push To Store
- 5000 Products
- 3 Staff Accounts
- 24×7 Support
- 40 credits
Pro Plan:
- Monthly Price: $99.97 per Month (Previously $249.97)
- Annual Price: $79.97 per Month
- Features:
- NEXUS Premium Winning Products
- TikTok Explorer
- Preview
- Full Access
- 3 Sell The Trend Shops (ecom platform)
- 3 Connected Stores
- 1-Click Push To Store
- Unlimited Products
- 10 Staff Accounts
- 24×7 Support
- AI Brand Builder
- 80 credits
WHAT I LIKE AND DISLIKE ABOUT SELL THE TREND
LIKE:
- User-friendly platform with powerful features.
- Comprehensive product research tools.
- Valuable competitor analysis capabilities.
- Real-time data with the Chrome extension.
- All-in-one solution for dropshipping needs.
- Access to a supportive community and training resources.
- Flexible and affordable pricing plans.
- Free trial available for testing.
DISLIKE:
- Learning curve for newcomers to dropshipping.
- Optional Facebook Ads Masterclass Course comes at an extra cost.
- Some tutorials may not perfectly match the current interface.
- Increased competition due to shared product suggestions.
Elevate your Shopify dropshipping game with Sell The Trend – your key to e-commerce success.
Hurry! Get 2 Months Free on an Annual Plan + Try it Free for 7 Days.
2. Dropship
Best Information on Any Product of Interest ($29/month)
MY TAKE
Dropship is a powerful and innovative product research tool designed specifically for small dropshipping businesses. Founded by Josef and Nawras Ganim in 2020, Dropship has rapidly grown, supporting over 45,000 merchants in their quest for dropshipping success. Its primary mission is to empower entrepreneurs like you by providing comprehensive and user-friendly spy tools to enhance your selling journey in the competitive dropshipping industry.
Best For – Beginners and seasoned pros who want Detailed information on Products
Price – $29/mo to $79/mo
Annual Discount – Yes, Save up to 40% on Annual Plans
Promotion – Try Dropship risk-free with a 7-day free trial
Key Features of Dropship
1. Portfolio
Access a curated list of up to 40 potentially winning products every week, selected using advanced algorithms.
You can pick a product here and it will provided detailed product description ( Or Product Information).
I recommend you pick Problem-Solver because they are products that will always be in demand.
2. Product Information
Get detailed insights into products, including overviews, benefits, drawbacks, saturation, competitors, and content from platforms like TikTok.
I personally like Dropship because of its ability to find TikTok videos which showcase the the product I am interested.
3. Product Database:
Explore millions of products from various e-commerce stores with filters for price, sales amount, revenue, product listings, images, and variants.
4. Sales Tracker
Track the sales of any Shopify store or product listing and receive daily updates to make informed decisions.
I recommend you put sales tracker to the previous 7 days so that you if the product your competitor is selling is dying or not.
5. Competitor Research
Gain insights into your competitors, their strengths, weaknesses, and market analysis.
6. Dropship University
Access free dropshipping courses, fostering a supportive community for learning and growth.
7. Chrome Extension
Use a powerful Chrome extension for product research, store analysis, and competitor research.
8. Dropship Free Calculators
Access tools like Interest Explorer, CPA Calculator, BEROAS Calculator, Dropshipping Profit Margin Calculator, and ROAS Calculator for optimizing your business.
Pricing Plans for Dropship
Dropship offers three pricing plans to cater to different needs:
Basic Plan
- Price: $29/month or $228 billed annually
- Key Features:
- Product Database with 20 searches per day
- Competitor Research with 20 searches per day
- Portfolio with 20 products per week
- Store Tracker for 10 stores
- Product Tracker for 20 products
- Chrome Extension with 15 stores per day
Standard Plan
- Price: $49/month or $348 billed annually
- Key Features:
- Unlimited Product Database and Competitor Research
- Portfolio with 30 products per week
- Store Tracker for 25 stores
- Product Tracker for 50 products
- Chrome Extension with 30 stores per day
Premium Plan
- Price: $79/month or $588 billed annually
- Key Features:
- Unlimited Product Database and Competitor Research
- Portfolio with 40 products per week
- Store Tracker for 50 stores
- Product Tracker for 100 products
- Chrome Extension with 60 stores per day
- Full Access to Top Stores and Top Products
WHAT I LIKE AND DISLIKE ABOUT DROPSHIP
LIKE:
- Feature-rich platform with a wide range of tools for dropshippers.
- The User-friendly interface is suitable for both beginners and experienced dropshippers.
- Dropship University offers valuable educational resources.
- A 7-day free trial allows users to explore the platform risk-free.
- Chrome extension simplifies product research and competitor analysis.
- Free tools like Interest Explorer and Dropshipping Profit Margin Calculator.
- Real-time sales insights and historical data for informed decisions.
DISLIKE:
- Some limitations are based on the chosen pricing plan, such as the number of searches or product imports.
- Increased competition on the platform as it gains popularity.
- Occasional technical issues or downtime may affect user experience.
- Limited integration options for users with e-commerce platforms other than Shopify.
Elevate Your Dropshipping Success Today! With Dropship, whether you’re a pro or a beginner, you’ve got the ultimate tool.
Try our 7-day free trial now and level up your dropshipping game.
Click below to get started.
5. Tradelle
Best Automated Order Fulfillment Under Product Finder Plan ($49/month)
MY TAKE
Tradelle is an all-in-one platform designed to empower e-commerce entrepreneurs, particularly dropshippers, with the essential tools and features needed to succeed in the fiercely competitive world of online retail. This comprehensive solution streamlines various aspects of dropshipping, from product research to automated order fulfillment, offering a robust support system tailored to the unique challenges of the industry.
Best For – Dropshippers who want to Streamline Order fulfillment
Price – $0/mo to $39/mo
Annual Discount – Yes, Save 33% on Annual Plan
Promotion – 7 days free trial and money-back guarantee
Key Features of Tradelle
- Product Research Tools: Tradelle provides powerful search filters to discover high-profit potential products. It emphasizes Return On Investment (ROI) as a key metric for identifying in-demand products with substantial profit margins.
- Automated Order Fulfillment: With the ability to specify destination countries for orders and provide estimated delivery times, Tradelle simplifies order fulfillment, saving time and enhancing the overall customer experience.
- Integration with Shopify: Tradelle seamlessly integrates with Shopify, making it effortless to import products into your store. This feature minimizes manual data entry and reduces the chance of errors.
- Diverse Product Sourcing Options: Tradelle offers a wide range of product sources, including AliExpress, Amazon, Alibaba, Globalsources, Dhgate, Made-in-China, and CjDropshipping, providing access to a diverse product selection.
- Current Trends: The platform recognizes the importance of real-time product insights and offers a dedicated section that focuses on trending products, allowing entrepreneurs to stay ahead of the competition.
- Integration with Facebook Ads: Tradelle’s integration with Facebook Ads provides valuable insights into competitors and helps users understand how other businesses acquire customers, aiding in shaping effective marketing strategies.
Pricing Plans for Tradelle
Choose from a range of transparent and affordable plans that cater to your e-commerce needs. Tradelle offers a trial period, and you can upgrade anytime. Here’s an overview of the pricing options:
- Monthly Plan
- Price: $39.99 per month
- Features:
- Unlimited access to all features
- Daily product and data updates
- Automated fulfillment
- Advanced research data
- Access to premium-only products
- Premium support
- Yearly Plan (33% OFF)
- Price: $29.99 per month (billed annually)
- Features:
- Unlimited access to all features
- Daily product and data updates
- Automated fulfillment
- Advanced research data
- Access to premium-only products
- Premium support
WHAT I LIKE AND DISLIKE ABOUT TRADELLE
LIKE:
- Large Product Database: Tradelle provides access to a diverse product database for dropshipping research.
- Trend Analysis: Regularly updated lists of trending products help users stay ahead of competitors.
- Detailed Metrics: Gain insights into product profitability with comprehensive metrics.
- Automated Order Fulfillment: Streamline operations with automated sourcing, shipping, and order fulfillment.
- Dedicated Advice: Users receive personalized guidance from industry specialists familiar with dropshipping challenges.
- Seamless Shopify Integration: Import products and automate fulfillment with ease.
DISLIKE:
- Customer Support Response Times: Some users may experience longer response times from Tradelle’s customer support.
- Learning Curve: Utilizing the platform may involve a learning curve, particularly for users new to dropshipping or similar research tools. However, Tradelle provides user-friendly interfaces and resources to help minimize this curve.
Try Tradelle risk-free for 7 days with their money-back guarantee.
How to Use Product Research Tools
Step 1: Choose Wisely
Embark on your journey by making the right choice. Select a tool that not only fits your needs but elevates your TikTok Shop game. My go-to recommendation? Sell the Trend.
Step 2: Keyword Magic
Dive into the world of possibilities. Feed the tool with keywords or product categories relevant to your niche. Watch as it scours the web, unveiling potential products that align with your vision.
Step 3: Decoding the Metrics
Numbers tell a story. As the tool presents a treasure trove of products, pay heed to the metrics. Uncover insights into product demand, competition, and profit potential – the pillars of informed decision-making.
Step 4: The Fine Art of Selection
Refine your choices like a seasoned curator. Let the tool guide you. Narrow down your options to those with promising metrics – high demand, low competition. Your TikTok Shop success hinges on these choices.
Simplify, Streamline, Succeed
Enter the era of simplified product discovery. Sell the Trend isn’t just a tool; it’s your ticket to uncovering hidden gems. Armed with insights, you’re ready to navigate the TikTok Shop landscape with confidence.
Are you prepared to Know How to Get Suppliers and Fast Shipping? The journey has just begun. Let’s unravel more secrets to elevate your TikTok Shop to unprecedented heights.
How to Get Suppliers and Fast Shipping
Step 1: Supplier Synergy
Quality begins with your source. Partner with reputable suppliers like those on ZenDrop. Your TikTok Shop’s foundation rests on the reliability of your sources.
Step 2: Price for Prosperity
Balance is key. Ensure your sourced products have a reasonable cost, aligning with a profitable margin. It’s the financial sweet spot for TikTok Shop success.
Step 3: Hands-On Assurance
Feel the quality. Order samples to touch, test, and vouch for what you sell. Confidence in your products starts with a firsthand experience.
Step 4: Fulfillment Freedom
Explore your options. Dive into dropshipping or inventory. Find the fulfillment method that harmonizes with your TikTok Shop vision.
I recommend you Read – How to Fulfill Orders on TikTok Shop Dropshipping.
The Need for Swift Shipping
Race Against Time
Swift is satisfying. Fast shipping is the heart of customer satisfaction. Delays lead to discontent. Ensure swift delivery with these strategies:
Step 1: Speedy Selections
Choose wisely. Opt for fast shipping methods like ePacket. Swift service is a customer magnet in the TikTok Shop world.
Step 2: Communication Clarity
Keep them in the loop. Share tracking details and delivery expectations. Transparent communication builds trust in your TikTok Shop.
Step 3: Support on Standby
Be responsive. A proactive customer support system tackles shipping queries promptly. It’s your shield against dissatisfaction.
Step 4: Expectation Management
Set the pace. Be realistic about delivery times. Surprise and delight by exceeding expectations. It’s the secret sauce for TikTok Shop triumph.
LAST WORDS
In closing, I encourage you to take the knowledge you’ve gained here and apply it with confidence.
The world of TikTok Shop is dynamic, and your ability to adapt and innovate will be your greatest asset.
Now, go out there, research, source, and deliver great products to your customers.
Your TikTok Shop success story is waiting to be written!
I recommend you Read – The Ultimate Guide To TikTok Shop Dropshipping.